- Big oil is not not, in fact, sustainable (SHOCKER!)
- These ads undermine the organization they are advertised on (as they should!)
- They give false information to consumers who may not know about, you know, the fact that big oil knew and lied about the climate crisis, and then orchestrated one of the biggest deception campaigns in history
This week, I opened my National Geographic subscription (they switched to paper wrapping instead of plastic because, you know, saving the planet!!!!) to see this issue is focused on “The End of Trash.”
Of course, I was elated! Nat Geo has been ya the forefront of plastic issues for a while now — they even had an entire issue/campaign dedicated to “Planet vs. Plastic.”
The campaign stated: “It’s unclear how long it will take for that plastic to completely biodegrade into its constituent molecules. Estimates range from 450 years to never.”
So imagine my dismay when I opened the advertorial on the cover to see that Dow Chemical wrote a whole infographic ENTIRELY DEDICATED TO SUSTAINABLE PLASTIC PRACTICES, including “a circular economy for plastic,” “expanding recycling,” and “responsible plastics use.”
Why am I pissed, you ask? Aside from the fact that none of these things really exist when it comes to plastic, Dow Chemical is company, along with Exxon, who is focusing on ramping up oil production as it relates to plastic production. In fact, prices for “high-density polyethlene” — essentially used in everything you use plastic for — are at an all time low.
At a time when the oil industry is gripped by fears that demand for petrol will collapse in an era of electric vehicles, many hydrocarbon producers are betting on petrochemicals — and in particular, plastics — to fill the gap.Financial Times
And we know recycling doesn’t really work anyway.
To a normal consumer of news (and plastic), this might not look like a big deal. Hey — this big chemical company is trying to do better! And they’re giving me tips, too!